Meet Your Secret Weapon.

Operating as an extension of your team, Kimberley “Kimmy” helps overworked and understaffed entrepreneurs, small businesses, not-for-profits, and Fortune 500 companies develop and execute omnichannel marketing plans and go-to-market strategies that empower uninspired sales teams, connect with intelligent consumers and clients and drive sustainable revenue growth through authentic and brand relevant B2B and B2C product marketing.

ABOUT

Kimmy The Great Inc.

Founded in January 2020 by Kimberley “Kimmy” Smith, a seasoned NYC marketing executive with over 15+ years of experience, Kimmy The Great Inc. delivers tailored, brand-authentic marketing strategies that align with our client’s unique vision, value proposition, and offerings. Specializing in omnichannel product marketing, e-commerce operations, and consumer promotions we help clients drive sustainable revenue growth and increase consumer engagement through effective campaign planning, targeted communications, and thoughtful marketing content strategies.

Designed to serve individuals and teams at various stages of product development, business operations, and marketing, Kimmy The Great Inc. combines tactical empathy with data-driven perspectives to streamline the sales funnel while developing relevant and impactful campaigns, communications, and connections.

Industries We Empower

We are proud to create tailored strategies for brands across various industries including:

Hospitality + Travel | Fashion and Apparel | Real Estate | Consumer Packaged Goods | Not-For-Profit | Healthcare | Technology

Areas of Expertise

Go To Market Strategy | Sales Enablement | Consumer Behavior | Data Analysis | Website Operations | Strategic Negotiations | Vendor RFP and Management | Affiliate and Influencer Marketing | Social Media Marketing | Calendar and Campaign Planning | Email Marketing | Performance Marketing | Consumer Promotions | Copy Writing | Story-Telling | E-commerce Strategy and Operations | ROI Measurement | Project Management | Product Marketing

SERVICES

Providing brand owners’ and teams strategic guidance to nurture their vision and the power to execute their plans.

Our services and customized approach support start-ups and fully operational brands and are based on years of actionable experience and passion. Expand each section for a brief overview, and submit a project request to request support for your business today.

  • Launching a new product, business or service requires more than just a great idea - it demands a strategic, well-executed plan to make a lasting impact. 

    KTG, partners with brands through a collaborative framework to develop a thoughtful and data-driven go-to-market strategy that aligns your vision for impact with a tactical marketing and communications plan, ensuring your message reaches the right audience through owned, paid and earned media channels.

    Tell the world that the next big thing is here!


  • Focused on elevating a specific product category, reviving struggling markets, or amplifying solutions that address key consumer pain points, KTG collaborates with teams and product owners to develop an integrated marketing calendar and campaigns that highlight a products unique value proposition, key benefits, and expected outcomes - ensuring the right message reaches the right consumer at the right time.  

    For support, please click the “Learn” more button

  • .KTG helps brands establish marketing collateral and training materials including presentations, flyers, landing pages, training/demo videos and more to empower sales teams to capture leads and close deals. 

    Inspire, upskill, support and enable sales teams and account managers to convey the strength of your business or service, i’s unique value in the marketplace and offer customized solutions and programming opportunities to clients and customers.

    For more information, or to request support please click the “Learn more” button

  • Across all available channels, perform an audit reviewing performance metrics alongside content, creative, and consumer engagement to determine pain points, areas of opportunity and refine marketing tactics including messaging, calendar planning, content marketing, and promotional strategies to increase brand awareness, traffic, engagement, and revenue.

    For more information or to request support please click the “Learn more” button.

  • A successful event begins before the doors open, the first invitation is sent, and the perfect master-of-ceremony is chosen. Building a community with shared values is an accomplishment, and marketing to this community must protect your authority in your space and add value to your target audience in exchange for their time, loyalty and revenue.

    KTG partners with brand owners to ideate thoughtful event calendars and marketing strategies to maximize awareness, engagement and attendance to bring their networks together for moments that matter.

    For more information, please click the “Learn more” button.

  • Many companies have access to passionate voices within their community - loyal clients, engaged customers, and trusted partners - yet lack a clear strategy to amplify their stories and experiences.  KTG collaborates with brand owners to inspire authentic brand advocacy through the strategic development of campaigns that leverage real-world testimonials, industry thought leaders and brand champions to drive trust, awareness and engagement. Turn engaged customers and engaging content creators into influential advocates while fostering organic community-driven brand loyalty and increasing revenue and awareness.

BRANDS

Entrepreneurs, small businesses, not-for-profits, and established brands supported — past and present.

REVIEWS + TESTIMONIALS

  • "Kim was great! She delivered exactly what I needed."

    Nicole M, Founder, One Mason Lane for Martine Kalaw Enterprises

  • "Kimberley was able to translate information into processes that made her a trusted leader with our agencies, vendors, licensees and executive team. She managed the launch of DTC sites in a newly created role as well as performance and retention marketing campaigns that were as thoughtful, organized, effective, and flexible as she was."

    Aleesha W. as VP Marketing, Iconix Brand Group (via LinkedIn)

  • "Kimmy is a delight to work with, I would highly recommend her to any and everyone. She's the real deal.. She knows what the hell she's doing! And is so helpful and insightful!"

    Giana T - Founder, GT Better Living

  • "Kimberley wore several different hats for the E-Commerce team at Iconix Brand Group and proved to be able to handle very early startup tasks and challenging situations with patience and a smile on her face. Her background in interactive marketing and Google Analytics added a level of expertise to her role as Sr. E-Commerce Manager at Iconix. She is a great asset to any team, and I highly recommand her."

    Vince K, as VP Marketing, Iconix Brand Group (via LinkedIn)

  • Kimmy The Great was very professional and understanding of the need and request. I would and will recommend her and her services.

    Tamara W., Marketing at Be The Match/NMDP

Ready to get to WORK?

Request support for you or your team today.